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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
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Salesforce Marketing-Cloud-Developer日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Security and Data Governance | 12% | - Apply data retention policies - Implement role-based access controls - Manage API key security and OAuth flows - Configure data privacy and compliance settings |
| Marketing Cloud APIs | 20% | - Work with API endpoints for data operations - Utilize REST and SOAP APIs for integrations - Implement API authentication methods - Create and manage API integrations |
| Data Modeling | 16% | - Implement data relationships (one-to-one, one-to-many) - Implement data import and export processes - Design and implement data models using Data Extensions - Utilize Data Views for data access - Define contact data structure and contact key |
| AMPscript and Server-Side JavaScript | 23% | - Use AMPscript functions for data manipulation - Debug and troubleshoot AMPscript and SSJS code - Write AMPscript for email content personalization - Write Server-Side JavaScript for custom functionality - Implement AMPscript in email, CloudPages, and landing pages |
| Platform Architecture | 15% | - Create and manage CloudPages - Build automations in Automation Studio - Implement triggered send architectures - Configure and use Query Activities - Design solutions using Journey Builder |
| Contact Handling | 14% | - Use contact model concepts effectively - Handle contact identity resolution - Manage contact attributes and data - Implement contact segmentation and filtering |
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