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Salesforce Salesforce-Data-Cloud Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Data Ingestion and Data Modeling | - Data model objects and harmonization - Data sources and ingestion methods |
| Topic 2: Segmentation and Activation | - Activation to Salesforce and external systems - Segmentation logic and audience building |
| Topic 3: Identity Resolution and Unification | - Identity resolution rules - Unified customer profile concepts |
| Topic 4: Salesforce Data Cloud Fundamentals | - Core concepts and architecture - Data Cloud value and use cases |
| Topic 5: Data Governance and Privacy | - Data privacy and compliance concepts - Security and data access controls |
Salesforce Data Cloud Accredited Professional Sample Questions:
1. Cumulus Financial uses Data Cloud to segment banking customers and activate them for direct mail via a Cloud File Storage activation. The company also wants to analyze individuals who have been in the segment within the last 2 years.
Which Data Cloud component allows for this?
A) Calculated insights
B) Segment membership data model object
C) Segment exclusion
D) Nested segments
2. Northern Trail Outfitters uploads new customer data to an Amazon S3 Bucket on a daily basis to be ingested in Data Cloud.
In what order should each process be run to ensure that freshly imported data is ready and available to use for any segment?
A) Calculated Insight > Refresh Data Stream > Identity Resolution
B) Identity Resolution > Refresh Data Stream > Calculated Insight
C) Refresh Data Stream > Identity Resolution > Calculated Insight
D) Refresh Data Stream > Calculated Insight > Identity Resolution
3. Which statement is true related to batch ingestions from Salesforce CRM?
A) The CRM connector's synchronization times can be customized to up to 15-minute intervals.
B) The CRM connector performs an incremental refresh when 600K or more deletion records are detected.
C) CRM data cannot be manually refreshed and must wait for the next scheduled synchronization.
D) When a column is added or removed, the CRM connector performs a full refresh.
4. Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation.
What should a consultant recommend for this business requirement?
A) Standard segment with activation into Marketing Cloud Engagement
B) Rapid segment to a data action journey in Marketing Cloud Engagement
C) Calculated insight with a data action to a Marketing Cloud Engagement transactional email
D) Streaming insight with a data action into a journey in Marketing Cloud Engagement
5. A customer has a Master Customer table from their CRM to ingest into Data Cloud. The table contains a name and primary email address, along with other personally Identifiable information (Pll).
How should the fields be mapped to support identity resolution?
A) Map all fields to the Individual object, adding a custom field for the email address.
B) Map all fields to the Customer object.
C) Create a new custom object with fields that directly match the incoming table.
D) Map name to the Individual object and email address to the Contact Phone Email object.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: C | Question # 3 Answer: D | Question # 4 Answer: D | Question # 5 Answer: D |
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